If you take yourself a few years back, the content was not the MVP of the hour, and marketing strategies revolved around sales advertisements , etc. However, the ever-expanding world of content, along with the increase in the usage of the internet has truly proved that content is true, the King. Marketers have realized that sending meaningful and informative articles at their users or potential audience helps to build trust like nothing else. However, as a brand or a user makes a content strategy , there is one question that remains constant – Short Form Vs. Long-form content. Which is better and what will work for me is one question that we have always encountered while discussing content marketing . When we take an extensive look into this dilemma, there is no straight answer. There are a lot of factors that we have to consider, before deciding on Long or Short-form content. In this article, I will walk you through both the type of content, their pros and cons, and the fa